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Press

August 6, 2025

Celebrate Kentucky Bourbon Fest with us

It’s the weekend we’ve all been waiting for. On Sept. 5-7, whiskey fans descend on the Bourbon Capital of the World for Kentucky Bourbon Fest. We’re talking 35 premium events and panels, 60 experts and master distillers, 65 distilleries and 200 brands—including us! 

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April 10, 2025

Lux Row, Like You’ve Never Seen it Before

Ever wonder how the whiskey gets made? Join us on an exclusive, behind-the-scenes journey that takes guests through the rich art of the barrel-making and distilling process. This immersive experience features tours at Lux Row Distillers, our sister distillery Limestone Branch, and the Kentucky Cooperage

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April 3, 2025

Blood Oath Pact No. 11 is Here

After a decade of one-of-a-kind releases, bourbon lovers line up by the hundreds every spring, looking to get their hands on the latest pact of Blood Oath—a mysterious and masterfully made bourbon, years in the making. 

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March 18, 2025

Only at Lux Row! Albariño Cask Finish

What happens when Kentucky bourbon takes a trip to Southern Europe? Lux Row Small Batch Albariño Cask Finish. A bourbon unlike anything else in your collection.

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November 1, 2022

Lux Row Distillers introduces Old Ezra 7-Year Straight Rye Whiskey

Newest addition to the Ezra Brooks brand family will be available in limited quantities starting in November Continue reading
March 23, 2023
A bottle of Rebel 100 Rye in front of Lux Row Distillers

Lux Row Distillers Introduces Rebel 100 Rye

Latest Rebel brand-family variant elevates the proof – and taste – following in the footsteps of its bourbon namesake Continue reading
January 9, 2024
Master Distiller John Rempe with Rebel Bourbon No. 8 Car

Richard Childress Racing Announces Multi-Race, Multi-Year Partnership with Rebel Bourbon

Rebel Bourbon to Sponsor Richard Childress Racing and Driver Kyle Busch in the NASCAR Cup Series Continue reading
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